Building Trust Through Strong Supplier Partnerships

We maintain strong, reliable relationships with our suppliers, ensuring consistent quality, innovation, and adherence to GFSI-approved food safety standards across every stage of production.

Integrity and Trust

We are transparent and committed to compliance, ensuring our actions meet industry standards about wholesale food products.

Skilled Team

With hands-on experience and skilled professionals, we ensure seamless operations across all processes.

Quality and Food Safety

We ensure high standards through dedicated systems, supplier partnerships, and GFSI-approved safety practices.

  • Kadayif

  • Pişmaniye

  • Tahini

  • Spreads

Wide Range Of Product Diverstiy

Expanding Portfolio to Meet Client Needs

Who We Are And What We Do?

We deliver high-quality, reliable food products from trusted Turkish suppliers to the European market, ensuring excellence across production, packaging, and supply chain management.

Connecting Turkey’s Finest with Europe

We connect Turkey’s top-quality food producers with European buyers, especially in the Netherlands. With deep expertise in both markets, our experienced team offers a diverse range of high-quality products sourced from trusted suppliers. We ensure excellence in production, packaging, supply chain, and technical functions, backed by a solution-oriented approach. Our commitment to quality meets the needs of the production, retail, and foodservice sectors across Europe.

A dedicated and solution-focused team

With a deep understanding of supplier and customer needs, as well as the Turkish and Dutch markets, our team makes sure all requirements are met efficiently and effectively.

Quality and Food Safety Guarantee.

We invest significant resources in developing systems, controls, and training to ensure compliance with the strictest safety standards.

Expertise Built Through Experience.

Our team includes professionals with extensive experience in sales, quality control, food safety, contract law, packaging, and graphic design.

Sustainability Through Strong Relationships.

The strong connections we have built with our suppliers and customers help us grow our business and adapt to changes, ensuring long-term sustainability.

Dedicated and Passionate Customer Service

We are a dedicated and passionate team committed to providing the best support, assistance, and collaboration to our clients throughout the process.

Clear and Solution-Focused Customer Relations.

We take a transparent, fast, and solution-focused approach to any challenges, ensuring lasting partnerships with our clients.

Our Team

We are a small team but we are comprised of experienced and talented professionals. We love what we do and we do it with passion. We look forward to working with you.

  • Tümer Yoldaş

    General Sales Director

    One of our founding partners, Tümer Yoldaş, gained 35 years of experience in the sales, banking and finance sectors in the Netherlands, and after 2016, he established a facility in Turkey for the production of bakery products.

  • Pieter Van Rijn

    Sales Netherlands

    As the youngest member of an entrepreneurial family with three sisters, his father had a bakery in The Hague, Netherlands, so it was in his genes from a young age to work with fine food products.

  • Lütfiye Yaşan

    Quality Management

    One of our founding partners, Lütfiye Yaşan, completed her education in Food Engineering at Ege University and later pursued an MBA at the same institution.

Latest News

Wholesale Food Products

A Certified Brand For All Needs: “Sade Foods”

As a broker firm, our experience and deep marketing knowledge allow us to connect European consumers with Turkey’s rich food diversity and quality.